Unlisted App Distribution

Unlisted App Publishing Made Seamless

Contact an Unlisted App Consultant

Unlisted App Publishing

Unlisted App Publishing lets you distribute an iOS app outside the public App Store, keeping it hidden from general users while making it available to specific audiences (e.g., beta testers, employees, or clients). It’s a special submission process via App Store Connect, requiring Apple’s approval for “unlisted” status—ideal for private tools, internal apps, or limited releases.

This includes App Store Connect setup, unlisted request submission, approval coordination, delivery of a custom download link.

Common Problems/Rejections

Apple’s Strict Approval Process: Unlisted apps need a clear “limited distribution” case (e.g., internal use), and vague requests get denied flat-out.

Documentation Overload: Clients don’t know what Apple wants—proof of need, org details—and submissions stall without it.

Confusion with Alternatives: Devs mix up unlisted apps with TestFlight or Ad Hoc distribution, wasting time on the wrong path. 

Post-Approval Access Issues: Even approved apps can hit snags if links aren’t shared or configured right for users.

The Power of Unlisted App Publishing

Unlisted apps are perfect for beta testing, internal tools, or exclusive releases. Apple restricts these to approved use cases, and getting them live takes insider know-how. We navigate the submissions, justifications, and approvals—so you don’t have to.

What We Handle for You

From crafting your request to managing App Store Connect, We make your unlisted app meets Apple’s criteria. We handle the technical setup, coordinate with Apple, and troubleshoot any roadblocks, delivering a smooth rollout for your private deployment.

Unlisted app publishing unlocks a hidden App Store feature, but it’s not straightforward—Apple’s process demands precision. We’ve mastered the steps, from initial submission to final approval, ensuring your app stays off the public store while reaching your target users.

Whether it’s a startup demo or an enterprise tool, I streamline the path to a private iOS release. Forget trial-and-error—we bring the expertise to get it done right the first time.  project with confidence.